Make Your Site Super-Fast Web users don’t have that much patience to wait for websites that take too much time to load. As a marketer, put yourself in the customers’ shoes and think about it: How long will you linger over a slow-loading site? Of course, not...
It’s a good idea to start by looking at the typical demographics of the digital consumers in India. On an average day, about 40 million Indian consumers are online. The Internet has helped in bringing the urban and rural consumers of India closer. As the infographic...
Want to know how to get greater sales lead form your digital promotions Most digital marketing campaigns — SEO, Pay Per Click (PPC), display advertising, and others — fail to validate conversions. This puts an extra burden on the sales force, reducing productivity and close rates....
Digital Marketing : In a Tech-driven world, it's tough to determine that ways are best for building complete awareness and driving sales. When digital marketers fail, it's as a result of they're not following these 5 rules for victorious efforts: Clearly communicate your role. If you're making an attempt...
[caption id="attachment_15440" align="alignright" width="138"] Sanjeev Kalia Founder & CEO OYE! Group[/caption] I get asked a lot why I left a big agencies to start another boutique agency. The simple answer is that working with clients as a boutique is more fun and provides more flexibility...